About Our Nissan Dealership in Knoxville

Welcome to Rusty Wallace Nissan

Which Nissan model will you drive home? What can you expect from your next car-buying experience? Rusty Wallace Nissan encourages you to think outside the box. Envision an enjoyable, rewarding, and exciting experience that puts you behind the wheel of the car, truck, or SUV of your dreams. Are you ready?

As the leading Nissan dealer in Tennessee, we proudly treat our customers to a world-class experience. Our personalized approach gives you something to look forward to while you shop our incredible selection of new and used models. But what else makes our dealership so extraordinary? Why are we so excited to welcome you into our family?

Our Legacy: From NASCAR to Knoxville

Rusty Wallace Nissan is one of several eastern Tennessee dealerships owned by racing legend Rusty Wallace. Rusty enjoyed a nearly forty-year career on the circuit, where he was praised for his aggressive racing style, outgoing personality, and penchant for pushing the envelope. These characteristics set the stage for an incredible career spanning nearly 20,000 laps and 55 NASCAR Cup Series Wins. Among his many accolades are a 1984 Rookie of the Year title, a 1989 NASCAR Cup Series Champion title, and an International Race of Champions win, where he made history as the only driver to win three of the four events.

Beyond his success on the track, Rusty is a savvy businessman, entrepreneur, and public speaker. Following his retirement, he was inducted into the NASCAR Hall of Fame and later ventured into the automotive industry with the Rusty Wallace Automotive Group. Today, Rusty Wallace Nissan is one of eight dealerships operated by the group, continuing Rusty’s vision to provide eastern Tennessee drivers with a bespoke experience defined by respect, honesty, and integrity.

Why Customers Choose Us

The Rusty Wallace name carries a lot of weight among NASCAR fans, but we offer more than name recognition. Our reputation is defined by our efforts to fulfill our promises, proving actions speak louder than words. We’re here to deliver an extraordinary experience to every customer, building confidence and trust in our team as you rely on us for all your automotive needs.

Our Selection: New and Used

Our inventory is the backbone of our dealership, drawing in customers from Knoxville and the surrounding areas. You’ll find every current Nissan nameplate on our lot, from versatile SUVs like the Rogue, Kicks, and Pathfinder to elegant sedans like the Altima and road warriors like the Frontier and Titan. These models are also staples in our used inventory, where each vehicle is hand-selected and vetted for quality, operability, and overall value. Add our competitive and transparent pricing, and you can expect your hard-earned money to go further when you shop with us.

Our Hassle-Free Guarantee: Financing Made Easy

Navigating the purchase process is simple and enjoyable with Rusty Wallace Nissan because we respect your time and money. We’re not here to inundate you with gimmicks or entice you to go over budget. Instead, we’ve streamlined the finance process by tailoring it to your needs. Whether you want a loan or lease, our approach is the same: to communicate every detail and eliminate potential sticker shock, ensuring your new or used Nissan fits your budget.

Our Service: Partnering With You

We’re here long after you drive home in your next vehicle. Why? Because we believe our customers deserve a team they can trust every mile down the road. Our state-of-the-art service department fulfills that promise, with our factory-trained and certified technicians capable of managing every service and repair need. From oil changes, tire rotations, and multi-point inspections to drivetrain, brake, and collision repairs, we’re here for it all.

Our Exclusive Warranty: The Best in Tennessee

Rusty Wallace Nissan is home to the best warranty coverage in Tennessee. Every new Nissan on our lot is backed by an exclusive seven-year or 200,000-mile powertrain warranty; this coverage minimizes your expenses and covers every major powertrain component to give you confidence in your purchase and peace of mind, mile after mile.